
Unless you’ve been off the internet and living on a deserted beach for awhile, you’ve probably heard of the MacHeist Mac software bundles.
The latest package of Mac software gets you 12 applications and utilities for the insanely low price of $39.
What’s not to like about that? Well, you’d be surprised at the criticism.
Some critics contend that the whole deal smacks of a terrible disease inflicting by the shrewd folks at MacHeist on both unsuspecting Mac users and naive Mac software developers. Still, a good deal.... (excerpted).
vox dev said:
I’m willing to bet that most of those who love MacHeist have never been in business themselves. You’re leeches who do not understand the basics of business or economy. MacHeist is good for MacHeist, good for charity, good for customers, but eventually, not so good for Mac developers who participate in MacHeist, ultimately not good for even for Mac software buyers. MacHeist drives down retail prices for software, and dries up already thin profit margins. Have you noticed how no developers, those with multiple titles, put another of their titles on MacHeist? If it’s such a good deal why are there not more developers clamoring to put together other MacHeist lookalikes?
utility dude said:
I put my utility in MacHeist and the results are mostly mixed; not horrible, not a godsend, either. The resulting exposure and new customers is nice, but the revenue wasn’t much to write home about. MacHeist might be good for some developers, but certainly not all, and it may even damage future business because users may be afraid to pay a retail price for good software. Already customers complain about $1.99 on the iTunes’ App Store. MacHeist developers don’t get a flat amount, but a percentage of the whole take and it truly is “pennies” on the dollar. I would not do it again. Thousands of new customers doesn’t mean much if, in effect, they don’t pay for my software.
Meredith said:
MacDev,
If you got thousands of customers, what in the world are you complaining about? The thousands of customer support problems? Did it ever occur to you that you wouldn’t HAVE those problems if you released a quality piece of software? To most developers, having a horde of people testing and examining an app and using it into the ground would be a godsend. You can’t pay for those kind of willing beta-testers. They helped YOU improve your product, and you’re complaining?
With each passing MacHeist, the amount of participation and exposure increases, which means the percent back to the developers increases too. Don’t judge the idea by your own one failed experience: you shouldn’t have included a product if it wasn’t ready to be consumed by the greater Mac-using public.
MacDev said:
I participated in the last MacHeist a year ago with one of my software packages. It was a disaster. Yes, I got tens of thousands of new customers, and thousands of customer support problems, too. It was NOT—repeat—NOT worth the effort to get tangled up with MacHeist. Even if half the money collected goes to Mac developers it’s still pennies on the dollar. Exposure is nice and all but I prefer real profits.
Just say no to MacHeist.
Meredith said:
Vox Dev,
You DO realize that all developers that participate in MacHeist get a percentage of the sales—the biggest percentage, in fact: bigger than the charities (25%), and bigger than MacHeist itself (10%). In addition to that, you get great marketing, which is not something available so cheaply. Actually, by dissing MacHeist like you do, you only make yourself look WORSE. MacHeisters that might wanted to have explored your option in case they find the bundled competitor doesn’t meet their standards might think you’re just a sour puss unwilling to take risks or be involved with your customer base. I’d rather give an imperfect software developer that DID give MH a chance than a developer like you that just whines about it.
FYI, the developers involved with MH are not desperate. Ambrosia, for one, has been around for quite some time and proves with each MH bundle (and their other software releases) that they are getting better and better all the time. Unfortunately, I can’t say the same for you. If this is how you, as a dev, act in a public forum, I don’t even want to bother trying your software.
Win-win for me and the MH developers; lose for you for not being willing to take a risk and help out charities.
vox dev said:
You cheap SOBs don’t know what you’re talking about. I develop and publish a competing application to one of those in the MacHeist bundle. For the two weeks of the bundle my sales dropped 90%. Why? Because Mac users could buy a competitive product for a couple of dollars instead of my app. It’s like a Going-out-of-Business sale. Customers get a great deal but low prices hurt other businesses, too, some of which go out of business, which eventually hurts customers, too, because there’s less choice. MacHeist is NOT a good deal for anyone except the most desperate Mac developers, and they lose in the long wrong. 2 thumbs down on MacHeist.
Lenny said:
Give me a break. It hurts no one. ZERO, NOBODY. If the developers don’t want to be involved (Coda) then they don’t get involved. Is is their choice to make their app available.
This allows me to try apps I would have bought. If i become a fan of them then I will upgrade and look at other apps from the same developer.
It’s about getting your name/your app out there. NOT making money. You have to spend/lose money to get your name out there.
Sorry KillerApp, you are in the minority onthis one.
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Meredith said:
Vox Dev,
If you think it’s only non-devs that like or participate in MacHeist, then what about the guys that designed it in the first place? They make a living designing apps for the iPhone (TapTapTap.com). Then there are the devs that KEEP coming back for MacHeist, like the guys at Ambrosia, or the guys at Agile Solutions.
By the way, for each of these developers, I’ve enjoyed their bundle participation products so much that I paid for either upgrades or other products offered by them, at full retail. I don’t mind paying $40-60 for a good, solid, well-tested title. I’d prefer to pay LESS than full retail for an upgrade if I was a previous customer, but I don’t expect that if I was a MacHeist “promotional” customer. I don’t think too many of the Heisters DO expect that, or at least not the ones I dealt with throughout MH3.
Also, it’s downright ridiculous to expect that a bundle will be good for all developers. Of course it’s going to mean that non-participating, competing developers take a hit! And the idea behind a bundle is that it takes new, popular, interesting, or fun titles and puts them together. If it were a bunch of titles that did the same thing or were rivals of last year’s Heist. Variety’s the spice of life and it’s what keeps MacHeist running, even with repeat devs participating.
Another reason why you don’t see other devs doing bundles: MacHeist takes a lot more time, energy, and resources than I think any dev or dev group is willing to put forth. Devs are already doing enough making their apps and hopefully supporting and improving it… and, as demonstrated here, whining about MacHeist knocking their sales for a measly two week period.