This is Mac360's coverage of Steve Jobs' keynote address and presentation at Apple's World Wide Developer Converence (WWDC) 2008 from San Francisco.
Updates began at 10:00 AM PST, Monday, June 9, 2008.
Mac360 reports events from the WWDC keynote presentation from a variety of internet sources, including attendees, news and media outlets, and reader reports.
Think of our effort as a digital relay of news from Steve Jobs' presentation. That's almost live, right?
Mac360's ALMOST LIVE COVERAGE OF Apple's 2008 WWDC
Keynote presentation events are listed in reverse chronological order.
11:55 AM
Summary: WWDC focused only on OS X and iPhone SDK. MobileMe replaces .Mac. iPhone 3G introduced to lower prices but availability delayed until July 11 when iPhone 2.0 software is available. Apple Store online is back up with details on iPhone and MobileMe.
11:51 AM
That's all folks. No new handheld device. No mention of iPod touch. No new displays. No new MacBooks.
11:49 AM
Steve reviews original iPhone pricing of $599 for 8GB model, now $399. Apple wants the iPhone to be more affordable, iPhone 3G will sell for $199 for 8GB model. $299 for 16 GB model, available in black or white. iPhone distribution starts with 22 of the largest countries on July 11-- all countries at the same time. Steve says the first phone to beat the iPhone is the iPhone 3G. Television commercial plays again, product teams, engineers stand up to applause.
11:44 AM
Apple will distribute iPhone 3G to 12 counties initially, 25 countries over next few months, total of 70 or more by end of 2008.
11:39 AM
iPhone 3G battery life is 5 to 6 hours using high speed browsing, 24 hours of audio, and 7 hours of video. AAPL is down almost $7.50. GPS is built in. That means location services. iPhone G3 can track where you go. Uh oh, teenagers.
11:34 AM
iPhone 3G. Black back. Thinner edges. Better audio. Same 3.5-inch display. Metal buttons. Camera. Headphone jack is flush. Why 3G? Faster. National Geographic site page loads in just under forever on At&T's EDGE network, vs. one third the time on 3G. iPhone 3G is over 30-percent faster than Treo 750 and Nokia N95.
11:31 AM
iPhone news. Sold 6-million iPhones so far. 90-percent customer satisfaction. Mobile browsing is tops on the iPhone. iPhone needs to be more affordable, so say 56-percent of iPhone users (and 100% of non-iPhone users).
11:26 AM
Free 60 day trial of MobileMe which will be available with iPhone 2.0. What about .Mac? goodbye, .Mac. We hardly knew ye. MobileMe replaces .Mac. $99 a year includes 20 gigabytes of online storage. .Mac users will be upgraded automatically. We really want to see the new iPhones. Really.
11:21 AM
Phil demos MobileMe iCal using Safari, photo gallery using Safari. Store other documents and files on MobileMe. Push works both way to keep iPhone in sync with data. Auto log on and off with on/off switch.
11:16 AM
Now it's time for MobileMe. Phil Schiller takes over for Steve. MobileMe keeps everything up to date. Push email, contacts, calendars. This is for those who do not have Exchange (for the rest of us). WiFi or cell. Mac or PC. Works with Mail, iCall, Address Book, and Microsoft's Outlook. Is this .Mac for the rest of us? Photos can be uploaded from iPhone to MobileMe.
11:11 AM
Steve says applications will be available via Apple's App Store. Reiterates pricing; Developers keep 70-percent, Apple gets 30-percent, doesn't charge fees. FairPlay DRM will be available and built in. Free applications also available from the App Store which will be in 62 countries. Downloads of 10 megabytes or less can arrive via cell phone, WiFi, or iTunes.
11:06 AM
Goodbye Scott, hello Steve who announces full iWork document support for Numbers, Pages, and especially Keynote. Use iWork documents on the go. Support for Microsoft Office, too. Parental controls, too to turn off explicit content. Uh oh. iPhone 2.0 software to be released in early July.
11:01 AM
No instant messaging in the iPhone due to no background processes allowed. Apple has a solution via a 'push notification service' for all iPhone developers using a persisten IP connection to push sounds, alerts, and more.
10:55 AM
Modality is a learning application for the medical field. Ho hum. The keynote must be boring Wall Street. AAPL is down. MiMvista is yet another medical application. The yawns begin. Digital Legends Entertainment shows the last application demo.
10:50 AM
The games parade continues. England's Moo Cow Music's Mark Terry introduces "Band" which is a bunch of virtual instruments to create music. Piano, drummer, guitar and more. Very cool. MLB.com comes up with online, real-time scores and video highlights. This will be hot.
10:45 AM
PanGea Software's Brian Greenstone says they have ported two games to the iPhone using the beta SDK. The first game, Enigmo, is touch-based. Graphics are impressive. Both games will be $9.99 at the App Store.
10:40 AM
Michael Sippey of TypePad talking about iPhone and mobile blogging. Basically, you can use the iPhone and TypePad to edit your TypePad blog site. Much ado about not much so far. Benjamin Mosse of the Associated Press talks up iPhone's camera API for photoblogging and news capture. This will be a big deal. PanGea Software has ported two games to the iPhone using the beta SDK. The first game, Enigmo, is touch-based.
10:35 AM
Sam Altman of 'loopt' talks about location aware services. Looks like Twitter with images "connecting people on the go." And, never eat lunch alone again. Also a free application.
10:30 AM
More quotes from developers on how much they love the iPhone SDK. Where are the games? Oh, Sega is first. SuperMonkeyBall. Available in the online Application Store for $9.99. Ken Sun from eBay is showing live auctions on the iPhone. Over 84-million active users. eBay is the largest online marketplace. Personal avatar, easy search, iPhone is great for using eBay. This application will be available for free.
10:25 AM
BTW - The Apple Store online is down, replaced by the familiar 'We'll be back soon!' sign. Scott finished the application for the iPhone using the simulator. Lot's of promotional hype for developers so far.
10:20 AM
Scott Forstall discusses Core OS of OS X which includes Core Services, Core Media, and Cocoa Touch, all of which use the same tools, API's that Apple uses to build iPhone applications. Scott is deep into technospeak using Interfce Builder to create a Basic Cocoa Touch application using Xcode.
10:15 AM
Steve shows iPhone enterprise video featuring iPhone 2.0's push technology for email, auto-discovery, remote wipe capability, push contacts and push calendar. Apple to work with Cisco for built-in Virtual Private Network (VPN).
10:10 AM
Over one third of Fortune 500 working with Apple on iPhone Software Development Kit.'
10:05 AM
Steve Jobs talks about OS X which will become 'Snow Leopard.' iPhone software kicks off WWDC '08
9:00 AM, Monday, June 9
Pre-Conference Speculation: This conference is all about OS X. Not 'Mac' OS X, but OS X, including the iPhone and iPod touch.
