He was replaced by a mere mortal who promptly runs the company into the ground in just a matter of months. It happens all the time. Those on top have only one direction to go. Down.
Or, so the story goes. Also just as predictable are all the technology pundits who see signs that Apple is in a nosedive, and it’s all the new CEO’s fault. Steve Jobs must be turning over and over in his grave as the company he built slowly withers away.
Is It Tim, Or Everyone Else?
Almost immediately after Steve Jobs died we followers were treated with headline after headline, often in question form, depicting Apple’s immediate demise.
The latest is Brian Booker’s Apple Losing it’s Edge Under Tim Cook? If ever there was a Faux News inspired piece of link bait, this is it.
Booker indicates that Apple’s recent World Wide Developers Conference was a failure because many were expecting a new iPhone. Really? Who? Apple also failed to unveil any true innovations or ground-breaking developments.
As if Apple pulls innovations and revolutions out of a hat at every presentation, Mr. Booker. Hello? Retina display!
Amazingly, according to Booker, under Tim Cook’s reign, Apple hasn’t had a ground-breaking product since the release of the first iPad in April of 2010. Hello? Siri!
I’m sure it’s an oversight on my part, but I must have missed the innovation and revolutionary product update schedule. Apple does two or three product intros a year, so it’s easy to overlook the schedule.
Not only is Apple slipping, Booker says the competition is catching up, and points to the landscape littered with Sony, PLanasonic, Nokia, and BlackBerry as evidence. Say what? That doesn’t even make sense. Yes, friends that’s what constitutes an argument by pundits from Bizarro World these days.
The rest of Booker’s drivel is couched in ridiculous questions or idiotic premise without supporting evidence that says anything about how Tim Cook is causing Apple to lose it’s edge. His safety net conclusion belies the headline– “For now, Apple is still winning most of the battle, but they have not yet won the war.”
Say what? What’s going on with industry analysis and insight these days? In truth, it’s all about hit whoring articles with link bait headlines and little to no substance to back it up. These writers and their publications are interested in one thing. Stirring up the dust, getting as many hits, re-tweets, and re-links as possible on a phony article.
It’s the 21st century and yellow journalism is alive and well on the internet.
Despite Booker’s ridiculous claims and poorly researched evidence, Apple is clicking hard and fast on all cylinders, to the point that both Microsoft and Google feel compelled to build their own tablets and phones because traditional hardware partners are not doing the job.
When you read an article that talks about unit market share, laugh so hard you spit up your last drink, because that’s the argument stupid people bring up. What counts the most is profit. And profit share. Whether it is PCs vs. Macs, iPhones vs. Android, or iPad vs. Kindle Fire, who wins the profit share game.
Apple. Everyone else is losing and falling farther behind each day.