How is the iPhone’s quality, as reflected in reliability, compare to major smartphone competition? The answer doesn’t bode well for the copy cat smartphone manufacturers Samsung, Nokia, or Motorola, which can’t seem to copy Apple’s dependability.
3 Times More Reliable Than Samsung?
Fortunately for discerning smartphone customers, there’s someone out there who pays attention to the details, and tracks customer problems by smartphone.
The New York Times revealed an extensive survey of the website FixYa’s smartphone customers; specifically, those manufactured by Apple, Samsung, Nokia, and Motorola.
The results? The iPhone is three times more reliable than smartphones made by Samsung. Nokia and Motorola were even further down the list.
What did iPhone owners complain about most? Battery life, a common complaint among all smartphone owners (especially those who download and use many apps).
What did iPhone owners like the most? Simplicity, reliability, and the wide variety of apps. What about the iPhone’s competitors?
40-percent of Samsung smartphone owners complained about microphone problems, and 20-percent mentioned speaker problems.
Nokia smartphone owners noted– to the tune of 35-percent of respondents– that the phone seemed slow when compared to other smartphones. High on the list of complaints was the lack of apps.
There’s a reason Motorola came in at the bottom. 30-percent of users seemed to hate the pre-installed bloatware apps. 25-percent said the screen was bad. Nearly that percentage also complained about speaker and camera quality.
Overall, iPhone customers rated the iPhone more reliable than other smartphones by a wide margin, which parallels other customer satisfaction surveys.
Why is Apple’s iPhone perceived as more reliable than the competition? Apple designs the hardware and the software and works to make the user experience– the sum of hardware and software– the best experience.
Android OS wonks, technorati elite, and tech pundits may decry the walled garden environment that Apple imposes upon customers, and prefer a more open platform whereby they can root the OS, and tweak settings until the cows come home, but most customers simply want their devices to work.
That’s Apple magic sauce. It’s not that the iPhone and iOS doe more than other platforms. It’s that what they do is easier to use, more reliable, and gets the job done for the customers, hence satisfaction grows and loyalty remains.