True, there are many new functions, easier to use settings, a clever visual esthetic with the icons and background, and much more, but iOS 7 is doomed. Says who? Almost everyone who’s never used it. iOS 7 is broken because technologists can say so, not because it is.
Analysis Is Broken
While I’m not a fan of the girly effeminate icons in Apple’s apps in iOS 7, I know enough about Apple to know that this massive change remains in flux. It ain’t baked yet.
In fact, it doesn’t seem as if all the ingredients needed for a polished new iOS are even on the table in full view, and the recipe is subject to change.
Yet, The Next Web’s Boris Veldhuijzen van Zanten-whatever claims it’s broken. Why? How? Because he says so. Hey, what’s good enough for contrarians for the sake of being contrary is good enough for you and me, right?
Let’s all run out and buy a Samsung Galaxy S4. That’s a paragon of user interface consistency, design, and usability, despite the shoddy plastic hardware and constant threat of malware, right?
Why? How? Because Samsung says so, and we know how Samsung is with the truth.
Here’s the problem I have with too many of today’s technology pundits, writers, bloggers, and online horse’s asses.
They don’t understand the definitions of opinion and analysis, but they know enough about the latter that it takes time and effort, and they know enough about the former to realize that any crazy-assed contrarian headline gets more page views for their advertisers than dull and boring product analysis.
For example, TNW states:
It has to be said; iOS 7 is just not an improvement over iOS 6.
How is it not an improvement?
A 3D interface isn’t just a pretty gimmick. It is just easier to navigate through as a user. You remember things by name, color, position, elevation, and association. By flatting the interface you lose some of these attributes. And because of that, it becomes more difficult to navigate.
Whatever. But from what I see of the new iOS 7 interface it is flatter here and there, but also 3D with elevation (and name, color, position, and association remain).
Instead of specific examples of how this is good and that is bad, TNW sums it all up thusly:
iOS 7 is well designed, but it is overly focused on how it looks, and less on how it works… With iOS, design is no longer just how it works, and that’s too bad.
How can iOS 7 be bad if it’s well designed? How can it be ugly if it’s well designed? How will users not get used to it if it’s well designed? How about an answer to a question like this? How does iOS 7 work differently for a user than iOS 6?
The answer is missing to what should be the most obvious question of all. As with most of the iOS 7 analysis I’ve read recently, that one is full of empty and contradictory adjectives. That alone tells me the opinion is designed to inflame, not to inform.
One more thing. Google steals from Apple. Samsung steals from Apple. Allow me to voice an opinion on Digital Thievery and Digital Fakery, and how Apple is perfecting the use of both in iOS 7.