However, many of the product marketing managers here are former engineers so I’m not scared by the balance. It’s the engineers who helped the rest of us in the company to learn how to think. Here’s a Mac app that can improve your thinking processes.
Rough vs. Smooth
When I first joined the company years ago I was impressed that so many employees used spiral notebooks. And, every office and conference room had a large white board with markers.
Those two items alone made that company different from most I’d worked in, but I learned something. Those notebooks and whiteboards are how many engineers and good product marketing managers think.
Notes of meetings were captured in the notebooks. White boards were used to flesh out rough ideas, process flows, and procedures.
These days most of the engineers and product marketing types I work with have MacBooks, iPads, iPhones or another mobile device.
For Mac users interested in learning how to think differently, try Scapple. This inexpensive Mac app is like a visual notebook, a free form text editor for notes, and a place to scribble down ideas, processes, procedures, and notes. It’s more like a digital white board than a notes app.
Scapple brings the whiteboard and spiral notebook to the Mac’s screen. Everything you do on screen is free form. Text. Shapes. Lines.
Notes can be anyone on the screen, and connected by a line and drag and drop. Related idea notes can be stacked. They can also be customized in color, font, and border styles. Everything on the screen can be moved around with ease. All the files can be saved on iCloud, and Scapple can go into fullscreen mode to give you the most from your Mac’s display.
The key to using Scapple to improve your thought processes is that everything you need is on screen, easily edited, easily moved, easily connected. It’s truly like having a whiteboard and a spiral notebook on your Mac’s screen.
There’s another Mac app I’ve used that’s called DiagramPainter, a diagramming app with plenty of standard diagram features. We’ve also reviewed Diagrammix, which I enjoyed using, and if you’re truly on a budget, there’s Shapes. Those apps are more traditional diagramming apps than Scapple.