Yes, the irrepressible Steve Wozniak is at again, still dreaming of a parallel universe where everyone can just get along because the digital era’s first walking, talking Ewok and Jenny Craig castaway says so. The problem with Wozniak’s perspective is obvious. Reality.
The latest news about His Steveness is what he would do if he were running Apple instead of Tim Cook. I’m willing to bet there’d be a different cafe menu at Apple’s HQ.
Wozniak told the BBC that ‘I wish to God that Apple and Google were partners in the future.‘
Well, they were partners of sorts in the past. Google’s CEO, Eric Schmidt, then a member of Apple’s board of directors, stole everything he could about Apple’s iPhone before it was released.
Shortly after the iPhone launched, Google pushed the Android copycat smartphone OS into the world and the rest is history.
Google became Apple’s public enemy number one. That’s not likely to change as long as Google continues to steal technology and then give it away. Commoditize, indeed. Is it possible that Wozniak’s view of the world would get the two former friends together again?
If I were there, it would be pretty likely. I’m probably wrong. There’s probably an awful lot I don’t know about the business concerns, and one thing you’ve got to remember is a company has always got to make money.
That’s really the problem, isn’t it? Apple is in business to make money with cool products. Google is in business to make money by culling personal information from people who use their free products.
Wozniak doesn’t seem to understand that Google is a one-trick pony. Way over 90-percent of the company’s revenue and profits come from search engine advertising. Google has probably invested and lost $20-billion on the Android venture, and burned plenty of bridges along the way.
In Wozniak’s utopia, we should all just try to get along. I would be interested in knowing how that would be possible given today’s circumstances, but Wozniak quit thinking deeply about anything substantive in the 1980s (probably the result of a knock on the head from an airplane crash in 1981) and hasn’t done much but eat since then.
Wozniak is a part of Apple’s history, but his perspective on anything to do with Apple’s business should be relegated to Twitter and not retweeted.
Steve, it’s time to retire. Again.