Money as a motivator isn’t new or news but money can be an enticement that goes beyond our general welfare. That explains bank robbers, thieves, and Wall Street shenanigans. It also explains why Apple will never add this feature to Mac, iPhone, or iPad.
Privacy Is A Variable
Thanks to the digital age we live in an era of unprecedented snooping into our private lives; from the government to Google and everywhere in between.
We’re being tracked. Privacy, in a form we probably would prefer to be the norm if we simply stop to think about it, no longer exists.
Technology is being used to track our email, our browsing locations, our phone calls, our purchases and transactions, where we walk and drive, and now, thanks to Apple, we’re being tracked as we walk around in a store.
Beyond the federal government’s security paranoia, the likes of Google and Facebook, and, yes, even Apple, have a vested interest in tracking what we do, where we go, what we buy, view, listen to, or write.
Vested interest? Money. It’s all about money. The diminishing of personal privacy by technology can be traced back to money. Google makes money by tracking us and selling or using the data to enhance their ads.
How is Apple different from Google or the NSA? Not much, but true to form, Apple is more subtle about their intrusion upon our privacy. Privacy is relative. Privacy is a variable.
The government may want to know everything about us, including our intentions, but Google, Apple, et al, merely want enough information about us so they can make even more money. It’s as simple as that, and modern technology makes it easier for them to collect personal data, and that brings up opportunities to abuse that data (just as governments abuse their own authority).
What privacy feature will Apple never ever use?
The privacy switch. A button or setting on Mac, iPhone, and iPad which eliminates, to the degree possible in today’s technology, any sort of tracking of personal data, location, or activities that can be used by a third party.
I would like to see Apple come down hard and public on the side of complete personal privacy, or at least give customers more options to ensure a higher degree of privacy. That won’t happen. Apple makes too much money by helping to reduce our actual privacy, while feigning public interest in providing additional privacy and security.