Some say that adherents to this belief belong to the church of marketshare, that Apple is doomed because Android’s marketshare has hit 80-percent while Apple’s slice of the growing pie continues to shrink. Maybe they’re actually members of different cult.
The Church of Fragmentation
That Apple’s iOS devices have a much smaller marketshare than Android devices seems cause for concern over Apple’s health.
Why? After all, Microsoft’s Windows once claimed over 95-percent marketshare, and Apple was left for dead. The Mac didn’t die, Apple prospered, and the church of marketshare is now exposed as a zealot religious harlot, the Babylon the Great of the technorati elite.
What’s really more important than marketshare? Profit share. Without profit, a company cannot invest in new products. Apple and Samsung remain the only profitable members of the smartphone and tablet manufacturing community.
Reality is often different than what is described by members of a cult. The church of marketshare is a cult that spreads falsehoods.
Let’s call it what it is.
Android Is Not Windows
In actuality, their religion should be renamed what it is. The church of fragmentation. Android is not Windows. Google is not Microsoft.
Windows dominated as the operating system of choice, relegating the Mac to a niche (albeit a very profitable niche) and Microsoft’s profits grew to astounding proportions.
While Android dominates as the OS of choice among smartphones and tablets, Google does not profit the way Microsoft profits with Windows. Google makes more money selling advertising on iOS devices than Android devices.
Why? Because iOS device owners use their devices differently than Android devices owners.
Even worse, much of the Android world is fragmented beyond belief. Fewer than half of all Android devices utilize Google Play and Google’s mainstay applications. Barely 10-percent of Android devices owners have upgraded to the latest version, and the rest don’t have the capability to upgrade.
Compare that to Apple’s iOS adoption rate, now nearing 90-percent for iOS 7, and nearly 40-percent for the latest update, iOS 7.1.
Microsoft’s Windows created a ripe environment for developers to create applications for the masses of PC users. No such capability exists with Android with hundreds of hardware designs which make it nearly impossible for developers to settle on a standard version of an app that works on a large percentage of user’s devices.
Hardware fragmentation exits with iOS devices, too, but is a nominal issue when compared to Android’s massive hardware fragmentation woes.
It’s not members of the church of marketshare who predict Apple’s gloom and doom. No, they’re members of false religion from the church of fragmentation.