Everything you want to know about how Apple is doomed can be found on the website ACG, which contributed to this article.
It is pricing of the new iPhones that has many wondering what Apple is trying to do. Sure, we all knew that Apple was planning on a cheaper iPhone, but how cheap would it really be? Turns out, not that much!
Must Be Cheaper
There’s more downside than upside to selling a limited amount of iPhones at discount; it creates a perception that the iPhone’s price will be chopped if you’re patient.
Apple is breaking one of the golden rules of product marketing: don’t cannibalize your own market. Many analysts are telling Apple to cut prices, reduce margins and to chase market share, but Apple’s Cook refuses to budge.
Experts have been predicting its demise for some time now, but no expertise in the field is really needed to now make this diagnosis — just a healthy dose of common sense.
Again, it exposes concern without actually addressing the problem. It may take a few years, but you will slowly see the erosion of the Mac into an elegant OS for launching crappy apps.
It’s All About Marketshare
There is one main reason this sort of thing is bad for Apple: So, some consumers might push off their iPhone purchase while they hunt shops for the phone.
One of the biggest problems facing Apple is getting the iPhone off the ground and monopolizing market share, and many analysts believe that its biggest obstacle are older iPhones.
Worryingly for Apple, the iPhone has lost gobs of market share to cheaper but functional smartphones from Korea and China. Now, I’m no tech industry expert by any stretch of the imagination, but I think it’s safe to say that Apple’s death is more imminent than ever less than three years after Steve Jobs’ death.
And yet there are clouds on the horizon. Existing iPhone owners may love their handsets, but they aren’t winning over new owners. Again, it exposes concern without actually addressing the problem. So while Apple has a boatload of money, it hopefully can think of a better way to spend it.
Apple: Only For The Rich
The mainstream media piled in behind him accusing the questioner of being a climate change denier — the classic slur of the true believers in the alarmist dogma of the militant green movement.
Renewables are notoriously expensive. How long can Apple afford to play Saint Gaea? There’s more downside than upside to selling a limited amount of iPhones at discount; it creates a perception that the iPhone’s price will be chopped if you’re patient.
The iPhone and the iPad have always been exclusive products for the select few, and the company risks diluting its brand by moving downmarket. Many analysts are telling Apple to cut prices, reduce margins and to chase market share, but Apple’s Cook refuses to budge. While that does not mean they will shut shop anytime soon or even get close to it, the dip shows how the markets interpret Apple’s latest announcements as a business decision.
So keeping the Apple polished by committing to green tech may just help keep the hipsters thinking Apple is still cool enough to continue to justify the crazy high prices. Seems like an odd strategy considering a lack of innovative products is part of the reason the stock has tanked of late as it is — and considering its far from the one that sent Apple stock to $700 in the first place.
The sub-headings above were generated by Kirk Lennon’s excellent online app, the Apple Clickbait Generator, which automatically creates negative article material about Apple’s pending demise.
Refresh the ACG page in your browser to view different reason why Apple is doomed. Click refresh again and get yet another reason why Apple is doomed.
A similar clickbait generator is available on NewsWhip. Click the Try Another Headline button, and get another crazy headline, though in that case, each headline comes with a question mark, and we all know the ‘Question Mark Rule‘ (if a headline ends in a question mark, the answer is no).
What is clickbait (also known as link bait)?
(Internet marketing, pejorative) Website content that is aimed at generating advertising revenue, especially at the expense of quality or accuracy, relying on sensationalist headlines to attract click-throughs; such headlines.
It’s almost as if Apple’s media critics have a linkbait generator that writes the articles for them, no author intervention required.