So, why am I planning to wait for Apple’s latest and greatest? Something does not quite feel right about Watch and it’s not the price or the design or how it’s displayed. Apple has gone to great pains to do a good hands-on show ‘n tell. But I’ll wait to buy Watch.
Needs vs. Wants
As a bona fide certified gadget hound I have plenty of technology scattered around, including a few of everything Apple makes. Watch is on my shopping list. I tried it out, tried it on, and I like it.
But I’ll wait to buy it. Why? Watch is still a watch and not quite a computer, Apple’s first real effort at a wearable computer, but it has a wireless umbilical cord tied to the iPhone.
The Watch try-on experience is good. Apple lets you see, touch, feel, try on, and use Watch in a somewhat controlled environment. There are plenty of Watch kiosks (Watch embedded into a plastic slab attached to a display table, with an iPad mini which explains every control and option) around the Apple Store, so it’s easy to get a good look and feel.
After two visits to the Apple Store I’ve decided on a multi-step process to ownership. First, the Watch I want is the black stainless steel model with sapphire and leather band. Goodbye, $1,000.
Second, what I’ll probably settle for is the space gray anodized aluminum model with the black fluoroelastomer band (love child of rubber and plastic) and Ion-X glass. Why? At $400 it’s Apple’s entry-level Watch. For $400 I’d expect a watch to last 10 to 25 years. Watch won’t last that long. Even if it does last 10-15 years it won’t be useful that long. Who’s running a 15-year-old Mac? Who’s running an original iPhone from 2007? So, third, I’ll wait to see how Apple improves Watch 2.0.
Therein lies the initial rub. Watch isn’t really a watch at all. It’s a first generation wearable computer, a baby device with a wireless umbilical cord still tethered to the iPhone mommy. I want it but don’t need it. Yet. My mind might change over the next six months to a year, but I worry about expenditures getting out of hand when plunking down another $400 for a gadget that needs to be replaced when I replace my current and already expensive iPhone with a new iPhone every couple of years.