Apple will introduce new products in 2017. Yeah, I know. But thanks to Wisconsin, Michigan, and Pennsylvania, there isn’t much I can count on these days. A new Apple product is the last great sure thing of the 21st century.
New product? Or, rather, an upgrade to an existing product. Tomato potato. In this case, 2017, it’s the same thing. Apple will introduce a new iPhone this year. You can bank on it. Tell them WG says so. What about new Macs, iPads, Watch, Apple TV, Apple Car, Apple Glasses, iOS 11, macOS Bakersfield? Remember the election and WI, MI, and PA?
Crystal Ball Data
Other than the aforementioned iPhone launch later in 2017, here’s what we know about Apple’s new products this year. Nothing. The company announced the non-announcement of the Worldwide Developer’s Conference in early June (WWDC) so we can expect iOS 10, macOS Bakersfield, and a few others; watchOS 4, and tvOS, but I won’t hold it against CEO Tim Cook if there’s no carOS or glassesOS.
In other words, 2017 is shaping up to be much like 2016’s same old same old.
If I had a crystal ball, or if any of the supernatural women in Brooklyn would mind lending me their’s, or offering a freebie, I could abstain from using data to predict Apple’s next product launch.
To be blunt, March isn’t a good month for new Apple product launches. Last year in March we were pleased to see some iPhone news (iPhone SE), Watch news (bands), and iPad news (9.7-inch iPad Pro) but the last March even before that was 10 years earlier and not much was announced.
Other than WWDC, the best months for Apple product launches have been August, September, and October, and believe the data or don’t there have been more events in the past five years than the five years prior (all during Steve Jobs’ reign). The Mac and iPad both were upgraded during October 2014’s “It’s Been Way Too Long” event.
Well, it’s been way too long for a bunch of Apple products and updates and upgrades are handed out in piecemeal fashion; a dribble at a time. For example, the Mac Pro, launched with fanfare in 2013 hasn’t seen much fandom and hasn’t been upgraded since. Apple knows which side of the revenue and profit bread gets the butter.
Interestingly, Watch and iPhone have received the most public announcements in the past three years since 2014. Watch is the winner but it’s actually a new product. The Apple Events Chronology confirms what we all fear. More announcements, fewer product upgrades.
Tea Party Leaves
Without a shred of evidence to back it up, my Brooklyn Tea Leaves tell me we will see an iPhone upgrade this year. Maybe two if iPhone SE means anything to Apple. That’s the only one you can bank on, but if forced to divulge my picks against my wil, I would make the list this way.
iPad Pro – this is where the money is; add a smart connector and keyboard availability for each, get aggressive on the pricing, and sell, sell, sell. Hint to Apple: stop selling last year’s models.
Mac Pro – the last hurrah. The Mac Pro trash canister hasn’t seen an upgrade ever, and that’s just neglect. Put up a new one, or shut it down, Apple.
iMac – this is the new Mac Pro; and new models will get Thunderbolt 3 and USB-C everywhere. And maybe Retina displays 2.0.
MacBook – unless Apple has Retina displays 2.0 ready for every Mac, all we can expect here is a mild CPU upgrade, maybe a switch to an ARM A-Series Fusion 11 inside, otherwise, I’m suffering from heat exhaustion, therefor, delirious.
MacBook Pro – maybe Apple heard Mac professionals, maybe it didn’t, but maybe Intel didn’t really have anything ready to go Inside last year so this year we get 32GB RAM, Retina display 2.0 in the same case as 2017.
Apple TV – 4K video.
Watch 3.0 – LTE option and circular case (see above for the aforementioned delirium)
iPhone – will it be iPhone 8, or iPhone 7s and 7s Plus? Or, all three? Tea leaves are so hard to read when they’re wet and it’s dark.
That’s all she wrote, folks. I know I want more. I know I expect more. But just like WI, MI, and PA, I’m in for some major disappoint with Apple.
Just like last year.