Have you ever wondered why Apple doesn’t make a Microsoft Surface killer? Maybe it’s because Microsoft does a good job killing itself. Where is Apple’s Samsung Galaxy-whatever killer? No need. Apple sells more iPhones than Samsung sells Galaxy Notes and Galaxy S-whatever.
All the killers you see in technology land come from Apple’s competitors and are designed to kill something from Apple. It’s never the other way around. Type iPad Pro killer into Google and what do you get? Samsung, Google, Microsoft, et al. Google has the latest.
Kill Me Now!
If I remember my notes from following nattering nabobs of negativism and members of the technorati elite politburo, only Apple gets killer competition. Google has another one. Remember, tablets are supposed to be dead. Except that Apple’s iPad sells more than Dell or HP or Lenovo or Asus or Acer sells PC notebooks.
Dead? Hardly. Google’s new Pixel Slate is billed as an iPad killer. Somewhat the same way as Microsoft’s new Surface Go is billed as an iPad killer. Can you guess which company will sell the most tablets before the end of next year?
What does this remind you of?
Samsung Galaxy Tab-whatever? Microsoft Surface Go? iPad Pro?
The latest tablet from Google– and they sold a few million Pixel 2 smartphones last year (Apple sold more iPhones than that last week)– is the Slate. It runs a Frankenware version of Chrome OS and is priced at $599 to start (but can be had for $1,599 with an 8th generation Intel Core i7 Inside, and 16GB RAM. Still, that’s less horsepower than a comparably equipped iPad Pro.
The extra expense accessory keyboard snaps into place with magnets; just like iPad Pro and the Smart Keyboard Folio. Slate weighs more than the 12.9-inch iPad Pro and has a single color– a Frankencolor mix of blue and black. It does have a fingerprint scanner. Google calls it Pixel Imprint. Clever.
Dual USB-C ports make it double the connectivity of iPad Pro but gone are the typical iPad crushing SD card slots and headphone jack. Just like Apple’s Smart Keyboard Folio, Pixel Slate’s add-on keyboard will cost just short of a kidney at $199 (the keys are round; everyone wants to be like Apple except when they don’t). There’s an iPad Pencil Killer, too, priced at $99. So, pound for pound, this iPad Pro killer shapes up to be expensive competition for the industry leader.
I suspect that by this time next year Apple will sell more iPads than Samsung, Microsoft, or Google combined on their tablet efforts, but we’ll never know for sure because nobody will tell us how many get sold. We’ll have to guess, but for that we have professional guesstimators.