Expectations, it seems, are the domain of the customer. Yet, product marketers go to great lengths and expense to set expectations. Guess who thinks customers are to blame for expectations of privacy? Hint: not Apple.
Whose fault is it if readers don’t read the fine print? Melanie Ehrenkranz:
Facebook Blames Users For Its Latest Privacy Scandal
Don’t be. We live in an age when privacy just doesn’t mean what it used to mean, and doesn’t even mean what we think it means.
Facebook and Apple are recent examples.
Members of Congress… requested a briefing with Facebook over allegations that the social network potentially misled users who discussed their medical conditions in “closed” groups that they believed to be private and anonymous.
As it turned out, Facebook users were wrong. How so?
Facebook says users who shared information in these groups should have understood that the social network “is not an anonymous platform.”
Apparently, closed groups are not what we might think they are. If you had an expectation that a closed group was truly closed, then you’re the problem. Oh, and there is a difference between a closed group and a private group.
It was all in the fine print? You have a copy on your fridge, right?
A closed Facebook group isn’t the same as a secret Facebook group—the name of a closed group and its description can be viewed by the public, but posts are only viewable by members.
I understand the problem. Users have expectations and Facebook did not meet those expectations, so the blame falls squarely on the, uh, um, well… expectations; the users.
Facebook’s official response to the kerfuffle?
It’s intentionally clear to people that when they join any group on Facebook, other members of that group can see that they are a part of that community, and can see the posts they choose to share with that community. There is value in being able to know who you’re having a conversation with in a group, and we look forward to briefing the committee on this.
Nothing about Facebook is intentionally clear except the price. It’s free to use, but you pay for it with your privacy. Everyone knows that. Well, at least 2-percent of us know it.
Blame the user is just too easy because the user can only vote with feet, and Facebook users aren’t going anywhere. Snapchat? Nope.
What about Apple?
Apple pushes privacy like no other technology company but is glad to take billions of dollars a year from Google to keep Google’s search engine as the default on about 1.5-billion Safari browsers. Big money for Google. Big money for Apple. Less privacy for you.
It was in the fine print, right?