It pays to read the fine print. It pays to be a bit skeptical about what appears to be an opinion disguised as fact. In fact, most of what you see on Fox News and CNN is not news. It is opinion about news events.
Likewise, technology websites build their content on perspective, analysis, and the ever increasing need to drum up some revenue by any means possible. Let me take Yahoo! as an example, and then run the methodology over to AirPods and Beats earbuds.
Open up Yahoo! in Safari. What do you see? A long list of news articles, right? Not so fast. While news is the name of the homepage game for Yahoo!, money talks, and by using exactly the same sized font Yahoo! drops in advertising disguised as news.
The headlines go something like this:
Here’s another one:
If anyone thinks that $25 Beats earbud knockoffs or $25 AirPods knockoffs sound as good as the original, then I refer you to a couple of Mac360’s veteran writers who live near the Brooklyn Bridge.
They would be happy to sell it to you.
Those links above point to a Deals section which pops up and looks much like Yahoo!’s sponsored sections within homepage news; they blend into the content and they compare apples to beetle dung; relatively speaking.
BGR, as do most websites which artfully disguise advertising as content, get a commission from Amazon or wherever for every device they hawk that you or other unsuspecting readers end up buying.
Here’s another example:
Websites have been hawking that last one for months.
Yes, the fine print says Deals. Yahoo!’s fine print says Sponsored. Both section headings are sufficiently visible as to no incur the wrath of authorities but exactly obscure enough to not be noticed by the average reader.
No, you cannot get wireless earbuds that sound and work just like AirPods for $30.