When it comes to getting the latest new gadgets out the door, Samsung usually runs well ahead of Apple the laggard. The Korean conglomerates latest, the Galaxy Fold, explains just how far behind Apple can be in the race to be first.
Therein lies a huge and notable difference between the Galaxy smartphone maker and Apple, the iPhone maker. For some reason Samsung wants to be first to market with new technologies, but that strategy has a few cracks in it.
Fold It Like Beckham
Samsung announced a foldable smartphone; Galaxy Fold. Think of an iPhone XS that converts to a mini iPad mini and you’re close to where future technology will be in a few years.
Just not this year. Why not? Buster Hein:
Samsung is hitting the brakes on the launch of its folding smartphone, the Galaxy Fold.
Is this the exploding Samsung Galaxy Note 7 all over again? Mostly. But without the flames.
Earlier reviewers of the Galaxy Fold found serious issues with the device’s bending display on day 1 of their reviews causing the South Korea-based smartphone manufacturer to delay its rollout until “at least next month.
Uh oh. Bendgate lives.
But this time Apple is not involved. You see, when it comes to technology innovations, there is a problem with being first to market. First does not mean best, and Samsung’s reputation as a first mover is fraught with an historical record the refrigerator maker cannot escape.
Mud on the wall does not always stick.
There doesn’t appear to be a common issue among the review units that had screen issues. Some of the reviewers removed a protective plastic film on the display that may have compromised the integrity of the display. Others didn’t remove the film though and still had problems.
Poor Apple. Always the laggard among new techno-gadget features and functions; always having to rely on others for technology. All the displays in new iPhone X, XS, XS Max come from… insert Mac360’s famous drum roll here… Samsung.
It isn’t that Apple hates to be first to market with new technology. History shows us that Apple laggardly approach seems to work. iPod? There were many portable music players on the market long before iPod. Which one worked better? Smartphones? They were everywhere. Remember CrackBerry? People had love hate relationships with smartphones until iPhone arrived?
Apple’s laggardly approach works well with functionality, too. Other devices sported fingerprint readers long before Touch ID. Which one worked better? Face recognition has been around for years. Apple’s Face ID remains the one that works best years after it was launched.
Yes, Apple’s approach to new technology borders on laggardly and no technology company explains that better than Samsung.
This isn’t the first time Samsung’s ambition to be first to the market has come back to bite in on the ass. The Galaxy Note 7 was rushed to the market early to beat Apple’s iPhone 7 and iPhone 7 Plus. It turned out that the device had a serious exploding battery problem and eventually had to be recalled.
Half-baked seems to be what shows up with first mover gadgets these days, while Apple’s new products and functions seem to work well and improve quickly.
Laggardly? Perhaps Apple’s executives prefer to choose wisely instead of drinking from the first mover cup.