That includes Apple. Remember, it was Steve Jobs who placed the iPad perfectly between iPhone and Mac. Why? So we would buy all three. Nearly a decade later we have gadgeteers telling us we need to carry more than one gadget.
He Ain’t Heavy
One of the benefits of using an iPhone is how many different gadgets are rolled up into a single handheld device that can fit into a butt pocket.
The rise of the smartphone has cut down the number of gadgets we need to carry with us. Most people see no reason to weigh themselves down with gear when one device can be a camera, audio recorder, e-reader, digital music player, document scanner, and much more.
That is about as true as you can get when describing the list of gadget that an iPhone replaces. The list is long and is getting longer.
From camera to e-reader, from compass to scanner, from music player to television, and a million or two applications that range from games to FaceTime.
Why do we need to carry more than an iPhone, David? Think Kindle.
As well as mitigating eye fatigue, dedicated e-readers last much longer between battery charges. Amazon’s most basic Kindle ($90 on Amazon) stays juiced for around four weeks, according to the manufacturer, so you don’t have to worry if you forget to pack its charger.
Someone thinks I need to carry an e-reader in my backpack, too? Instead of my iPad or Mac?
I don’t think so, Tim. I have enough devices to carry already.
Phones are still good for short bursts of reading, of course—and the aforementioned Kindle apps will sync reading positions with a dedicated e-reader—but for serious digital reading it might be better to use a separate device.
Let’s think about adding a non-Apple product to the daily mix of iPhone, iPad, Mac, AirPods and Apple Watch.
That list tells me that while I’m out and about, or at work, I could be carrying and using five different Apple products.
I’m sure Tim Cook is happy with me.
Nield makes a case for all the portable gadgets one can have and which ones are useful to carry not matter where you go.
My backpack is full. My pocket is full. My wrist and ears are full. My credit card balance is full.
Apple does an excellent job of encouraging customers to buy ever more Apple gear, and I understand what’s going on. From my perspective as someone with a very fully backpack, Apple has become greedy, fully intent on adding gadgets to the ecosystem while tossing out dividends to undeserving shareholders who do not add to the company’s coffers.
You need to buy more Apple gear because that’s what Apple wants from the customer base.
My backpack is full of Apple gear already. Lower the prices a bit and I might consider additional purchases.
Your friend, Nat.