It doesn’t take much effort to divide the world of humanity into various and sundry subsets. From humans we go to humans of different races, different backgrounds, different socio economic status, different intelligence.
There are other age-old comparisons, too. Mac vs. Windows comes to mind. That isn’t even a good contrast since they are not the same. What about iPhone vs. Android? Same problem. How about happy people vs. angry people?
Cheap vs. Geeky
After wading through my fair share of Apple gear for over 30 years I can say that most Apple customers are happy. Except for Rush and Donald. But they might be who they are for money and perhaps completely different in real life. Apple’s customers appear to enjoy owning their iPhones, iPads, and Macs, and despite paying something of a premium– the so-called Apple Tax– keep coming back for more.
The Android world appears more segregated. Technology geeks love Android devices because you can do so much with open, malware notwithstanding. Average everyday folk who just want a phone with a camera and text messaging and don’t want to spend much money make up the vast unwashed masses of Android sufferers, so you get my point. Cheap vs. Geeky.
Chris Matyszczyk found someone who thinks Google’s new Pixel 4 smartphone has a special audience.
A Verizon salesman told me the Google Pixel 4 is for angry people
That settles it. It’s not just cheap folks or geeky folks. It’s angry cheap folks and angry geeky folks.
So who does actually buy them?
Now, don’t forget this is just a survey of one Pixel 3 owner who decided not to buy a Pixel 4.
Angry people. Mostly, it’s people who have had a really bad experience with either Samsung or the iPhone and just want a total change. And people from overseas who have never had a US phone before.
Google has a target audience. Who knew?
I’ve never been entirely clear how deeply Google cares about phone hardware.
Googles doesn’t sell much hardware. It’s still deeply involved in advertising and has yet to diversify the way Apple and Samsung have.
Somehow, its wares sometimes seem half-hearted.
I checked around. Then I checked around again. It was difficult to find anyone with a Google Pixel. Lots of iPhones and Samsung models, yes, but only one Pixel and it was a gift. If Google is half-hearted about its hardware, how would they expect customers to get excited?
Oh, OMT. One more thing. Goodbye, Fitbit.